FAQ: How To Get A Job In Communications?

How to Break Into the Communications World

We sat down with a corporate communications expert, a PR pro, and a marketing guru to get the full picture of what it takes to get hired in the communications world over the next two weeks, and we’re putting together a guide to breaking into these cool fields and more.

Jessica Taylor, Senior Manager, Corporate Communications

My days consist of a lot of writing, editing, strategizing, and putting out fires for an organization with over 12,000 employees, and I also work closely with our external affairs team to ensure messaging to various audiences remains consistent.

Why did you choose this field?

I enjoy this line of work because it is rarely boring, keeps me motivated and on my toes, and allows me to write on a daily basis, which I enjoy. I can see the value my work adds to an organization by providing people with the information they need to succeed.

What did you want to do growing up and in college?

My love for writing soon surpassed my love for science, leading to a degree in journalism, and it was an exciting time to start a career in an area experiencing unprecedented growth and evolution.

What was your first job in this field, and how did you land it?

It wasn’t glamorous, but it taught me a lot about what it takes to be a public information officer, including what it’s like to truly fail at something.

What has been the most surprising thing about working your field?

I’ve worked in drug prevention, pet specialty, and copper mining, and it’s strange to find yourself constantly immersed in new areas as your career progresses. The most surprising aspect of this field is the amount of knowledge one can amass about a completely foreign topic.

What advice would you have for someone breaking into your field?

Leave your ego at the door; this is probably good advice in any field, but especially in communications and public relations.

Cassie Goldberg, Manager of Public Affairs

I write and edit web copy, draft and edit press materials, manage and edit blog content, promote the organization’s events, activities, and programs, and handle all media calls and inquiries, as well as handling logistical details and event promotion.

Why did you choose this field?

Working for a cause makes every day worthwhile because you know you’re contributing to a greater good. As a writer and a public speaker, I’m at ease in the PR field, and the skills required are ones that have always come naturally to me.

What was your first job in this field, and how did you land it?

I landed my first nonprofit PR job at The National Kidney Foundation after a series of waitressing and clerical jobs.

What has been the most surprising thing about working your field?

Working in an agency versus working in-house can be very different; agency hours are long, and clients put a lot of pressure on the people who work there; some people enjoy the hustle and pressure of a large firm, while others find it boring.

What advice would you have for someone breaking into your field?

Choose whether or not you want to work as a company’s in-house PR professional. I don’t believe you can truly succeed in the field of PR if you aren’t a decent writer; it is important to hone your writing skills first, and worry about everything else second.

What is different about the interview process in your field than in other fields?

In many cases, you’ll be asked to take a writing test during an interview, and HR or your potential supervisor may ask for a writing sample afterward. If you don’t take the test during the interview, you may be held responsible if they ask for one later.

What industry-specific job search resources would you recommend?

Idealist is a fantastic database that lists thousands of nonprofit job openings all over the United States.

Melanie Wallner, Director of Public Relations

About the Job: I do everything I can to raise brand awareness for DateMySchool, the most awesome dating site ever. Years of Professional Experience: 1.5.

What did you want to do growing up and in college?

I wanted to be a playwright when I was younger, but playwriting can be lonely, so I needed a job where I could be paid to talk to strangers and that related to my college degree and previous internships.

What was your first job in this field, and how did you land it?

She got a date with a hot Columbia University Business student after meeting the co-founders.

What advice would you have for someone breaking into your field?

Startups are strapped for cash and can’t always afford to hire a celebrity spokesperson, but if they’re serious about getting users, they’ll work out a deal with you. Just like editors may not respond to your press release or story idea, founders may be too busy to respond.

Jocelyn Haugen, Marketing Manager

For over 300 independent senior living communities in the United States and Canada, I’m in charge of grassroots marketing initiatives, local outreach, and interactive marketing projects.

Why did you choose this field?

I am passionate about identifying a product’s competitive advantage and leveraging it through creative integrated marketing campaigns; I enjoy being creative, and the marketing field allows me to do so; my brain seems to be hardwired to think “marketing,” which is what drives me.

Is Communications a good career?

A broad field like communication offers a wide range of career options, all of which are built on the foundation of creativity, which is why creative professionals have some of the highest job satisfaction rates. A career in communication is a fulfilling career.

What kind of jobs are in communications?

Communications Majors’ Career Options and Salary Potential

  • Public Relations Specialist.
  • Human Resource Specialist.
  • Market Research Analyst.
  • Journalist.
  • Communications Manager.
  • Marketing and/or Advertising Manager.
  • Public Relations Specialist.

Can I get a job with a communications degree?

Marketing, public relations, and advertising are three more great fields you can enter with a communications degree, all of which require you to deliver effective written and oral communication to customers, coworkers, and clients.

Is a communications degree worth it?

Yes, for many students, a communication degree is worthwhile; with an average salary of $62,949, a communication degree can help you start a career in this exciting industry, which includes film and video editors, announcers, public relations, news reporters, and authors.

What are the six fields of communication?

Communication Studies: Fields of Communication

  • Organizational Communication.
  • Persuasion and Social Influence.
  • Rhetoric.
  • Small Group Communication.
  • Verbal Communication / Langauge.

What jobs hire communications majors?

Graduates with a Communications Degree Have the Best Job Opportunities

  • Public Relations Specialists
  • Meeting/Event Planners
  • College Alumni and Development Officers
  • Media Planners
  • Social Media Managers
  • Human Resources Specialists
  • Business Reporters
  • Health Educators

Is there a test I can take to see what career is best for me?

The Career Personality Profiler is a comprehensive, scientifically validated career test that assesses both your interests and personality traits in order to help you find the right career for you, including real-world careers, industries, and college majors.

How much money can you make with a degree in communications?

According to the BLS, the following occupations pay well for communication majors in 2019: market research analyst ($71,570 per year), technical writers ($76,860 per year), and public relations specialist ($70,190 per year).

How do I become a communications manager?

A bachelor’s degree and work experience in a related field are required to become a communications manager, with a degree in communications, marketing, or public relations being the most relevant. Most people in this field gain experience in PR or marketing before moving up to a management position.

Is media and communications a good degree?

Media communication studies is a popular major because of its versatility; it can lead to jobs in a variety of industries. Students pursuing a media communication degree frequently attend networking events and internships, and many schools provide career placement services for recent graduates.

Is a communications degree hard?

There are always questions about what Communications majors do and what types of jobs you can get with a Communications degree (we can do anything). Communications is just as difficult as any other major, but some people confuse difficulty with enjoyment.

How do you know what degree to get?

The following is a step-by-step guide to picking a major:

  1. Consider the Future.
  2. Choose the Right School.
  3. Give Yourself Time.
  4. Get Help.
  5. Spot Any Disadvantages Before Choosing a Major.
  6. Change Your Mind.
  7. Do a Reality Check.

What is the most useless degree?

Several websites have compiled a list of the most useless degrees.

  • Anthropology / Archaeology.
  • Communications / Mass media.
  • Criminal justice.
  • Education.
  • Ethnic and civilization studies.
  • Fashion design.
  • Film, video, and photographic arts.
  • Film, video, and photographic arts.

Is English a good major?

It is beneficial if you want to pursue a career that requires good writing or critical thinking; law school is probably the most lucrative option, but an English degree allows you to do a lot of writing (marketing, journalism, copy reading, advertising, and so on).

Is communications an easy major?

#7: Communications A communications major is less difficult because it does not require advanced science, math, or writing coursework, and communications majors earn an average of $60,000.

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